When the surf's up, the first place you need to dive into is Free to Ride. A one-stop shop for the entire family, the store carries an assortment of sun essentials, including towels, sunscreens, handcrafted surfboards, swim boards and bodyboards. Ride the waves like a pro with a Source Performance board or a GP classic long board, both of which are handcrafted locally. Or, request a customized board, in perfect proportion to your shape and size, so you can master every rip and curl. Hit the sand in style by choosing amongst an array of sunglasses, swimsuits, board shorts, wet suits and accessories. And, make sure you leave room for some fun in the sun, as the store offers a selection of footballs, paddleball games, sand toys, souvenirs and more on-board.